LOOK! Merchandise

Display your commitment to safety for all the world to see. The Look! Save a Life logo stands out as a reminder to everyone to look out for each other. Buying LOOK! branded merchandise helps pay for more events & spreads awareness of our cause.

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Safety First

LOOK! Save A Life.

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Many cyclists are unaware of, or choose not to ride according to the laws which govern the use of public roads. Most drivers only expect to see other cars on the road, or even deny the right of cyclists to be on the road at all. (or worse yet, feel cyclists should not be on the roads at all.) That creates a disconnection between what drivers expect and what cyclists do on the road. These problems culminate in at best, apathy towards cyclists, and at worst, deliberate, hostile, unsafe, and possibly fatal confrontations between car and cyclist.

Just Look At The Stats

[Check back soon as we build our onlline data]

Our Message

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The “LOOK! Save a Life” message encourages both cyclists and drivers to look out for each other and be aware of their impact on other users of the roads. We firmly believe that public roads can be safe for cyclists. Safety is every one’s responsibility.

See the following links for some safety tips: